By Joyce Remi-Babayeju
President Bola Ahmed Tinubu has commended the Director-General of the Nigerian Tourism Development Authority (NTDA), Ola Awakan, for adopting immersive storytelling to showcase Nigeria’s tourism potential.
Tinubu gave the commendation on Tuesday at the Presidential Villa, Abuja, during a courtesy visit by Awakan, praising his initiatives in collaboration, innovation and creative tourism promotion within his first year in office.
During the visit, Awakan secured the President’s endorsement for Nigeria’s participation in the 2026 World Travel Market (WTM) in London, aimed at showcasing the country’s tourism destinations, attracting investment and building strategic partnerships.
The NTDA chief also briefed the President on initiatives to position tourism as a driver of employment, investment and economic diversification under the Renewed Hope Agenda.
Discussions with President Tinubu also focused on reactivating the Presidential Council on Tourism and restructuring the sector to enhance its contribution to national development.
As part of the visit, Awakan presented Tinubu with the NTDA Tourism Ambassador muffler in recognition of his contributions to tourism development, alongside a publication titled Tourism as a Strategic Instrument for Economic Diversification and National Development.

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